Enter Tri-City, the epicenter of Need For Speed: Undercover, one of EA’s largest franchises, thru our 3-D environmental in game experience. This fictional game environment takes you though pre-launch teasers, bonus content and gameplay, energizing the fan base for the highly anticipated launch of the console title.
The site showcases three of the high-energy moments from the game, a collision on the streets of Tri-City, a Tri-City police take-down, and a high speed chase sequence. Each environment is a point in time, in slow motion, where viewers can interact with bonus game content by selecting objects within each environment.
This site was developed during the early days of FLASH Papervision 3-D, so not only was this emerging 3-D simulation, but consider that the site was driven by a Content Management System and localized for 19 languages, which made it a truly global undertaking.